Vidika Trainings https://training.vidikacreatives.com/ Digital Careers Sun, 30 May 2021 04:07:22 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.2 Social Media Marketing Strategy for Various Social Platforms https://training.vidikacreatives.com/social-media-marketing-strategy-for-various-social-platforms/ https://training.vidikacreatives.com/social-media-marketing-strategy-for-various-social-platforms/#respond Sun, 30 May 2021 01:21:50 +0000 https://trainings.dezilr.com/?p=3967 Instagram Marketing Strategy to Follow   Algorithm Pretty simple algorithm, Instagram measures these factors in its algorithm: Relationship with Users So, it’s clear that we need to focus on building relationships with our followers like we can LIKE and post comments on their comments. Try to make several engaging posts to make them leave the […]

The post Social Media Marketing Strategy for Various Social Platforms appeared first on Vidika Trainings.

]]>

Instagram Marketing Strategy to Follow

 

Algorithm

Pretty simple algorithm, Instagram measures these factors in its algorithm:

  • Relationship with Users

So, it’s clear that we need to focus on building relationships with our followers like we can LIKE and post comments on their comments. Try to make several engaging posts to make them leave the comment and check your content. Respond to messages. Let them follow your hashtags. 

  • Same field of Interest 

Engagement is much better when we consistently use the content with the particular niche. So post most similar content to make Instagram aware of the audience type we are looking for. Gradually it will start showcasing our post to the right audience and we will build a targeted audience. 

  • Content Age

Content age really matters, so we must post our content when we know most of our users come online. A new post means more reach

  • Connections

Try to follow fewer people on Instagram. So that you never miss updates of the people you follow. 

  • Visits

Number of visits count, try to create upcoming or announcement posts to make them visit your profile more

  • Time-spent on Instagram

 

Things we need to do

 

  • We will post 3 times a day (1 post about the company’s service and product, 1 with motivational and informational content, and the last one with humor and happiness.  
  • We will post after every 6 hours like we will follow the 9:3:9 pattern. 
  • We will post 40% carousal-based content.
  • Reels should be the important factor for our account (We can share image slideshow, text-based slideshow, motivational clips, etc)
  • We will create a custom hashtag like #Careerwithdezilr or #Dezilrarena we should make them follow our hashtag. We can throw giveaways that get a free blog or win a free personal 1:1 live video career counseling with the experts. Just follow our Hashtag and create a post with our hashtag and you can win amazing prizes. 
  • We can use the custom hashtags of our biggest competitors to steal their targeted audience.
  • We will use 5 hashtags for each post with little variations like sometimes 4 sometimes 6 or even 12 if needed but mostly 5. We will use this pattern for hashtags: The first hashtag should be the popular one and the other 3 should be the most related to the content and the last one should be our own hashtag.
  • We need to make a post where we can make them post comments like we can share QnA or do you know…   
  • We should start a contest and the lucky winner will be shouted out on your profile 
  • We need to publish 1 story every morning. With polls and text, stories or share our blog post link

Our Competitor https://www.instagram.com/simplilearn_elearning/

 

Facebook Marketing Strategy to Follow

Like Instagram Facebook uses the almost same technology

Algorithm 

Pretty simple algorithm, Facebook measures these factors in its algorithm:

  • Relationship with Users

So, it’s clear that we need to focus on building relationships with our followers like we can LIKE and post comments on their comments. Try to make several engaging posts to make them leave the comment and check your content. Respond to messages.

  • Same field of Interest 

Engagement is much better when we consistently use the content with the particular niche. So post most similar content to make Facebook aware of the audience type we are looking for. Gradually it will start showcasing our post to the right audience and we will build a targeted audience. 

  • Recent Posted Replies and comments

Facebook gives a boost to older posts with new comments and replies.

 

Things we need to do

 

  • We will post 10 times a day (2 posts about the company’s service and product, 2 with motivational and informational content, 2 with the latest news about our field, 2 posts with QnA session, and the last two with humor and happiness.  
  • We will post after every 2 hours. 
  • We will create a cross-connection between our various social platforms
  • Shorts should be the important factor for our account (We can share image slideshow, text-based slideshow, motivational clips, etc)
  • We will create 3 Facebook groups. One with our official name and one with some informative community name like learn digital marketing, be a digital marketer, join the growth, digital marketing hub, or same and one group in a Hindi language… we will invite our known to these groups and share our links and updates to these groups. 
  • We need to join Groups as a page and share our updates there.
  • We need to be active in the groups we join. We can like, comment on others’ posts. 
  • We can start various polls or discussions directly in the groups. 
  • We can use the custom hashtags of our biggest competitors to steal their targeted audience.
  • We will use 5 hashtags for each post with little variations like sometimes 4 sometimes 6 or even 12 if needed but mostly 5. We will use this pattern for hashtags: The first hashtag should be the popular one and the other 3 should be the most related to the content and the last one should be our own hashtag.
  • We need to make a post where we can make them post comments like we can share QnA or do you know…   
  • We should start a contest and the lucky winner will be shouted out on your profile 
  • We need to publish 1 story every morning. With polls and text, stories or share our blog post link

Our Competitor https://www.instagram.com/simplilearn_elearning/

 

Linkedin Marketing Strategy to Follow

Like Facebook, Linkedin uses the almost same technology

Algorithm 

Pretty simple algorithm, Linkedin measures these factors in its algorithm:

  • Relationship with Users

So, it’s clear that we need to focus on building relationships with our followers like we can LIKE and post comments on their comments. Try to make several engaging posts to make them leave the comment and check your content. Respond to messages.

  • Same field of Interest 

Engagement is much better when we consistently use the content with the particular niche. So post most similar content to make Linkedin aware of the audience type we are looking for. Gradually it will start showcasing our post to the right audience and we will build a targeted audience.

  • Recent Posted Replies and comments

Linkedin gives a boost to older posts with new comments and replies.

  • Linkedin Loves Videos

Now Linkedin knows the power of videos when it comes to increasing engagement. More engagement more organic reach LinkedIn will award us.

 

Things we need to do

  • We will post 4 times a day (1 post about the company’s service and product, 1 with motivational and informational content, 1 with the latest news about our field, 1 post with QnA session.
  • We will post after every 4 hours. 10:2:6:10
  • We will create a cross-connection between our various social platforms
  • Videos should be the important factor for our account (We can share image slideshow, text-based slideshow, motivational clips, etc)
  • We will create showcase pages for our individual brands. One for our official website design and digital marketing company and one for our training segment.
  • We will connect with the relevant people by using the advanced search feature.
  • We will also join groups exactly related to our targeted audience.
  • We will also create 2 groups one for the latest news and information about the company and the field and one group for sharing links and knowledgeable updates about digital marketing.
  • We need to be active in the groups we join. We can like, comment on others’ posts.
  • We can start various polls or discussions directly in the groups.
  • We need to make a post where we can make them post comments like we can share QnA or do you know…

 

Our Competitor 

https://www.linkedin.com/company/simplilearn/

The post Social Media Marketing Strategy for Various Social Platforms appeared first on Vidika Trainings.

]]> https://training.vidikacreatives.com/social-media-marketing-strategy-for-various-social-platforms/feed/ 0